Email & SMS Marketing Specialist Job at Tbwa Chiat/Day Inc, Needham Heights, MA

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  • Tbwa Chiat/Day Inc
  • Needham Heights, MA

Job Description

Our purpose is to positively impact people’s lives every day in every home around the world! We work very hard to provide our consumers with high-quality, exciting 5-star products that make life easier. We thrive on passion and innovation and are looking for great people, with great ideas, who want to build the next big thing and develop while they do. We are seeking a passionate individual to join our growing DTC marketing team. The Email & SMS Marketing Specialist will be responsible for managing email and SMS marketing campaigns, creating automated flows, analyzing marketing performance, generating leads, setting up marketing automation, and using email marketing software to drive sales. Responsibilities: Collaborate with cross functional marketing teams to drive email & SMS communications that drive meaningful sales achievements. Own the e-mail briefing and SMS marketing execution. Assemble content deliverables from cross functional partners. Create, schedule, QA and send marketing emails and SMS sends. Track primary metric and develop benchmarks inclusive of revenue and engagement metrics. Partner with digital team to execute on A/B testing strategies. Support strategies for behavioral e-mail and SMS programs inclusive of welcome series, post-purchase and re-engagement programs. Requirements: 1-3 years of experience in retention, lifecycle, or CRM marketing Proficient in Excel Highly organized and skilled in time management Team player with demonstrated ability to work cross-functionally Ability to be a creative problem solver Experience with e-mail or SMS scheduling tools At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. Apply for this job * indicates a required field First Name * Last Name * Email * Phone * Resume/CV * LinkedIn Profile Website U.S. Standard Demographic Questions At SharkNinja, we take pride in our uniqueness. Our innovation extends beyond our products to the way we work, embracing diversity as a cornerstone of our success. Our workforce should reflect the diversity of our customer base, which is why our recruitment commitment is to truly be an exemplary, equal opportunity employer, fostering a welcoming and inclusive workplace. #J-18808-Ljbffr Tbwa Chiat/Day Inc

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